Provoke Design

Provoke's Online Marketing Insight, What Would You Like To Know About?

Obviously, not every website can be Google ranked, First Page No.1 !

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Not immediately anyway! An experienced web design agency will plan to help you get there.

It takes a little time – usually depending on the quality of your online marketing campaigns and how thorough and knowledgeable your website design agency are. You are not automatically guaranteed a top three position, but they should be able to advise what has worked previously and devise a customised strategy for your business.
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Content is king – so don’t chop its head off!

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Every website designer proclaims that “content is king”. But only if it’s talking about the actual content!

There was a time when “content” meant specifically that the words ‘filling a space’ were referring directly to what they were speaking about. Now of course, the development of online marketing and the importance of search engine optimisation means the content can often be seen as a mere ’vehicle’ to carry the all-important SEO keyword links to drive traffic to a specific website or page.
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Top techniques of instant online marketing!

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No budget ? Too busy ? It doesn’t cost you anything to spend just 10 minutes, once a week, improving the quality of site visitor traffic !

It may come as no surprise to hear there are some very easy and simple actions you can take to tweak your website and open the doors to brand new customers! The guys and girls on the team here at Provoke are always coming up with red hot online marketing ideas for our clients, some tried and tested, others spanking brand new!
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Designing sites for instant gratification!

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The principles of effective web design start with the need to understand how users interact with web-sites, how they think and identifying the basic patterns of users’ behaviour.

We should all know some of the basic ground rules for today’s successful website:

•    User-friendly design and usability
•    Targeting your audience
•    The widest possible visitor access
•    Increasing your conversion-rate
•    Continuous maintenance and fresh online content
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How to write good web copy

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It is important to understand there is no fixed way (or golden ticket) way of writing web copy and short and sweet is not always best. YOUR copy will need to cater for YOUR audience, not every business is the same and not every website visitor has the same knowledge or expectation level!

We have put together some guidelines to help you contruct copy for your website:
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The benefit of Local Search for businesses

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Each  year the web gets bigger and as such the competition gets harder, this means it becomes increasingly harder to get listed towards the top of the search engines. Smaller local businesses can get lost or struggle to get listed on the relevant keywords or phrases.
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Getting to the top of Google

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A little under a year ago one of our clients (Managed Networks) approached us with the task of helping them rise through the rankings on Google.

They had been using pay per click adverts for a while, and had a good idea on what keywords were returning an investment for them. In fact they had identified that 42% of all their enquiries came from a single keyphrase: “it support”.
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New Microsoft Search Engine

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According to people within the industry Microsoft is expected to launch a new modern search engine in the next week or two, suspected to reside at www.bing.com. This is another interesting attempt by the software giant to try and weed its way back into the ever growing Google domination.

Once live we will have a review of it and see just how worth while this search engine will become. If all goes well it could be another algorithm to get our heads around for search engine optimisation!

Anti-Terror SEO

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The government announced last week that it has starting a programme of employing search engine optimisation specialists to grow the natural rankings in search engines such as Google, Yahoo and MSN for Pro West Islamic groups in an attempt to suffocate the views and websites of extremist terrorist groups.
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Jeeves not getting enough from his state pension!

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Most of the world is familiar with the legend which is Jeeves – the man with all the answers!

Ask.com have announced that this week the will be bring Jeeves back from retirement to star on their website once again some three years after retiring.

Jeeves has had a bit of a makeover including the addition of a third dimension and also even wearing a suit styled by Savile Row tailors Gieves & Hawkes.
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