Google Analytics Code – Are you using the correct version?

One of the most widely used tools on the internet is Google’s free analytics package, obviously named Google Analytics.

A lot of people don’t realise that Google actually changed its code that you need to track your website back in 2007 and said that they would only support it for 12-24 months. With that in mind one would assume that if you are running on your old code that your website could be about to stop being tracked.

Please ensure that your website is running on the new urchin.js tracking and not the ga.js.

Google analytics are a very useful tool for measuring both traffic and revenue, but also the effectiveness of your search engine optimisation, pay per click and any other online marketing activities that you may be involved in.

For a free check of your analytics package to ensure you are running on the correct platform or if you want us to install Google analytics onto you website please get in contact with us on   0333 123 0 999  .